Created financially viable model integrating existing collection systems into unified value chain, demonstrating complete circularity in plastic waste management. India generates 9.5 million tonnes of plastic waste a year, 45% of which is improperly disposed of or left as litter. The client, India’s largest fast-moving consumer goods company, and the CSR arm of one of India’s largest banks, are looking …
Transforming India’s plastic waste ecosystem through FMCG-Bank collaboration
