Created financially viable model integrating existing collection systems into unified value chain, demonstrating complete circularity in plastic waste management.
India generates 9.5 million tonnes of plastic waste a year, 45% of which is improperly disposed of or left as litter. The client, India’s largest fast-moving consumer goods company, and the CSR arm of one of India’s largest banks, are looking to address the growing plastic waste management problem in India. With only 55% of plastic waste being collected and a significant loss of economic value after first use, there is a pressing need for sustainable waste management solutions. To tackle this challenge, the clients have engaged Xynteo to develop and implement a holistic approach to plastic waste management.
4
Islands of excellence set up
2 lakh
Individuals, 250 safai saathis educated
20 lakh
Children educated in responsible waste management
The initiative
Thhe key objectives for the engagement:
- Establish working models on plastic waste circularity
- Strengthen waste management infrastructure
- Integrate the informal sector
- Educate and empower communities and children
- Inform policy to strengthen the ecosystem
Implementation of the ‘Waste No More’ Programme through this project will demonstrate the viability of sustainable waste management practices
Xynteo’s role
Model development:
- Conceptualised the ‘Waste No More’ Programme, focusing on building Islands of Excellence for end-to-end waste management
Stakeholder engagement:
- Facilitated partnerships between government bodies, private companies, and local communities
Implementation support:
- Assisted in setting up material recovery facilities
- Established connections with the informal sector
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